Samsung appears to have increased the prices of its Galaxy A57 and Galaxy A37 smartphones in India, according to a report from tipster Sanju Choudhary. An image of a communication allegedly sent to retail partners shows revised prices for multiple configurations, with increases of up to Rs 5,000. The changes are said to have taken effect on August 22, 2026.
The reported price adjustments in India are as follows:
- Galaxy A57 8GB+256GB: from Rs 56,999 to Rs 59,999 (up Rs 3,000)
- Galaxy A57 12GB+256GB: from Rs 62,499 to Rs 67,499 (up Rs 5,000)
- Galaxy A37 8GB+128GB: from Rs 41,999 to Rs 43,999 (up Rs 2,000)
- Galaxy A37 8GB+256GB: from Rs 47,499 to Rs 50,499 (up Rs 3,000)
- Galaxy A37 12GB+256GB: from Rs 52,999 to Rs 57,999 (up Rs 5,000)
As of the latest update, Samsung's official website in India still lists the original prices for both models, leaving the reported changes unconfirmed by the company.
Separately, Samsung has officially announced a price revision for the Galaxy A57 5G and Galaxy A37 5G in Malaysia, effective September 7. The company attributes the change to sustained increases in global component costs.
In Malaysia, the price adjustments are mixed:
- Galaxy A57 5G 12GB+512GB: from RM2,699 to RM2,899 (up RM200)
- Galaxy A57 5G 8GB+256GB: from RM2,319 to RM2,099 (down RM220)
- Galaxy A57 5G 12GB+256GB: remains at RM2,399
- Galaxy A37 5G 12GB+256GB: from RM1,999 to RM2,199 (up RM200)
- Galaxy A37 5G 8GB+256GB: remains at RM1,899
"While Samsung has continued to make every effort to absorb these rising costs and minimise the impact on consumers, sustained cost pressures across the industry have made this price adjustment necessary," the company said in a statement.
This follows a similar price increase last month for the Galaxy A07 and Galaxy A17 models in Malaysia. Both the A57 5G and A37 5G were launched in April, featuring a 6.7-inch display, triple rear camera, and a 5,000mAh battery.
For Indian consumers, the reported hikes come after earlier promotional discounts had made these phones more appealing. With the new prices, both models become more expensive, potentially reducing their value proposition in a competitive mid-range market.