Sony has launched a free, ad-supported streaming service called Live TV on PS5 for PlayStation 5 owners in the United States. The service, announced on Aug. 31, provides access to more than 100 live channels and on-demand content covering movies, TV shows, sports, news, anime, and creator-led programming, with no subscription required.

The service is available immediately through the Media section of the PS5 console. Players can open the Media tab, select the “Live TV on PS5” icon, and sign in with their PlayStation account to begin watching. Sony has said the lineup will continue to evolve, with new channels and refreshed programming expected over time.

Live TV on PS5 is offered by Sony Pictures Television and includes content from Amazon MGM Studios, Crunchyroll, FOX, NBCUniversal, the NFL Channel, UFC, and Lionsgate, among others. The programming spans multiple genres: TV shows such as Community, The Shield, Hell’s Kitchen, The Walking Dead, Forensic Files, Unsolved Mysteries, Deal or No Deal USA, Fear Factor, and Ice Road Truckers from A+E’s HISTORY; movie channels including MovieSphere by Lionsgate, 50 Cent Action, FilmRise Free Movies, Sony One Horror Hits, and Cinevault; anime titles like Naruto, Sailor Moon, Hunter x Hunter, Death Note, and exclusive channels Black Clover and Box Sets from Crunchyroll; sports coverage from FOX Sports, NASCAR, NBC Sports Now, and UFC, spanning MMA, football, hockey, motorsports, golf, boxing, and soccer; news and weather from NBC News Now, Fox Weather, and LiveNOW from FOX; and creator and specialty programming featuring Hot Ones, Spotify’s The Ringer, Futcrunch, and Idle Mode.

In a statement, Sony said the FAST (free, ad-supported television) channels are currently available only in the United States, but the company “looks forward” to rolling out similar offerings in Canada and eventually other unnamed territories.

The launch positions the service as a competitor to dedicated ad-supported streaming platforms available on devices such as Samsung TVs, Android TV, Fire TV, and Roku, leveraging Sony’s large customer base, according to analysis from Forbes.