Jollibee picks Hong Kong for international unit listing
Philippine fast-food giant Jollibee Foods Corp announced on Tuesday that it is planning to spin off and list its international operations on the Hong Kong Stock Exchange, abandoning earlier plans of a US listing.
Jollibee Foods said it is progressing in separating its international business, Jollibee Foods Corporation International (JFCI), ahead of the planned spin-off and listing. The company now plans for a Hong Kong listing, citing its existing presence there and brand recognition in Asia.
The Hong Kong listing could give the company a better price discovery as investors are familiar with its regional growth story and potentially better positioned to understand where the value is going to come from, said Dilin Wu, a strategist at Pepperstone.
"HKEX also provides access to a broad base of global and regional investors, making it well suited to support a business with ambitions that extend well beyond Asia, including continued growth in North America," Jollibee said.
Shift from US plan
Jollibee this year announced a plan to spin off its international business and list it on a US stock exchange to accelerate the company's global expansion. The company now sees Hong Kong as "a natural market" for JFCI, the listing vehicle, given its presence and brand recognition across Asia, it said in a statement to the Philippine Stock Exchange, where it is listed.
"Hong Kong offers the market environment and investor relevance to support JFCI's long-term ambitions," Jollibee said in the statement on Sept 1. It did not elaborate on why it abandoned the US listing plan, saying that Hong Kong provides access to a broad base of global and regional investors.
Hong Kong's IPO market
Hong Kong's market for first-time share sales is booming, driven largely by a wave of Chinese technology companies looking to raise funds for the artificial intelligence buildout. The city's deep pools of capital and fast-paced deals have also increasingly attracted companies from across Asia, including Indonesia's Merdeka Gold Resources, which in June raised about US$300 million.
Total proceeds from Hong Kong debuts this year have exceeded US$45 billion in 2026, making it the third-best year ever, according to data compiled by Bloomberg. The city is on track to surpass the record of US$57.8 billion, set in 2010, according to Hong Kong Exchanges & Clearing chief executive Bonnie Chan.
Leadership and company background
Jollibee also said the group's chief financial and risk officer Richard Shin will serve as chief executive of JFCI.
Jollibee, which started out as a small family business selling ice cream in the streets of Manila in the 1970s, is known for its sweet spaghetti and fried chicken. Its portfolio now includes 20 brands with more than 10,700 stores and cafes across 33 countries, including US, China, Vietnam and Canada.