A Near-Death Experience for the Coyote
The new Looney Tunes movie "Coyote vs. Acme" is finally hitting theaters after a turbulent journey behind the scenes. The film, which stars John Cena, Lana Condor, and Will Forte alongside the iconic animated characters, was shelved by Warner Bros. as a cost-cutting measure in 2023, before Ketchup Entertainment acquired the distribution rights last year and set it for release this Friday, Aug. 28.
Director Dave Green credited Looney Tunes fans for encouraging the film's eventual release.
Themes of Confidence and Resilience
At its core, "Coyote vs. Acme" celebrates themes of confidence and determinism as reported by UPI. In the film, Wile E. Coyote, the silent and scheming title character, hires a small-time lawyer, Kevin Avery (Forte), to sue the Acme corporation for the decades of defective products he's suffered in pursuit of the Road Runner. The company sends in its own counsel, Buddy Crane, played by Cena.
Cena described Buddy's arc as a challenge to his confidence: "Buddy's strength is his confidence but that also becomes hubris," he told UPI. "It's that overconfidence that I can't lose, especially not to a character like Will's character. That's what makes for an interesting story."
Forte called his character the quintessential underdog, pitted against the enormous Acme corporation. "ACME is the huge corporation. Kevin is the little train that goes," he said, referencing "The Little Engine That Could". Kevin initially resists the case, but learns lessons from Wile E. that help him find his footing.
Condor, who plays Kevin's intern Paige, resonated with Wile 's never-give-up attitude. "The concept of never giving up applies to everyone, every age," she said. "I find that my audience really does gravitate towards more hopeful, optimistic, heartfelt films."
A Hybrid of Live-Action and Animation
Director Dave Green described "Coyote vs. Acme" as a live-action/animation hybrid akin to "Who Framed Roger ," inspired also by "A Few Good Men," "Erin Brockovich," and "The Insider." "When you look back at 'Roger Rabbit,' the absolute miracle of that film is that it's equally smart and stupid," Green told UPI. "You've got cartoon-mania that is told through the lens of a film noir, and it's that balance of ingredients that makes it work."
In the film, the Looney Tunes characters live in Albuquerque alongside humans, and Green described the Acme company as "Apple, Amazon, Google combined into the biggest company in the world." He credited the Looney Tunes fan base's passion for the film's second life.
Cena praised Green's rules for the hybrid world, saying they made the blend of live-action and animation feel coherent.
The Road to Release
The film was shelved in 2023 by Warner Bros. Discovery, a move that Forte worried would meet the fate of "Batgirl," which the company reportedly deleted as a tax write-off. The film survived, though, thanks to Ketchup Entertainment buying the rights last year and setting a theatrical release.
USA Today reported that the film features actors such as Peter Lorre, the cartoon version of the iconic character actor who appeared in classic films like "The Maltese Falcon" and "Casablanca." The film's plot follows Wile E. as he sues Acme, and USA Today also noted the story is based in part on a 1990 "New Yorker" humor article that pondered whether the coyote had a legal claim against the gadget maker.
Green noted in the UPI interview that the process of making this film was different from his previous work, "Earth to Echo" and "Teenage Mutant Ninja Turtles: Out of the Shadows," and he credited public demand for making the release happen.
The result is a film that, according to its stars, carries a simple but powerful message: never give up, no matter the odds. As Wile E. proves, what appears to be a losing battle might leave room for a miracle.