A Modest Opening, Then a Turnaround

When 'Hanuman Ansh' hit theatres on August 7, 2026, it did so with barely a ripple. The film, written and directed by Vishal Chaturvedi and based on the life of Neem Karoli Baba, popularly known as Maharaj-ji, earned just Rs 10 lakh on its opening day, as reported by both NewsX and The Times of India. Its first two weeks were equally subdued: the India net collection stood at Rs 1.08 crore after Week 1 and grew to just Rs 1.48 crore by the end of Week 2, according to The Times of India, citing a Sacnilk report.

For most films, such a start would signal the end of a theatrical run. Instead, 'Hanuman Ansh' began a remarkable climb. On Day 17, it collected Rs 2.20 crore in a single day – a figure that NewsX notes was more than the film earned in its entire first week. The momentum carried through Week 3, which added approximately Rs 10.40 crore to the India net total, as reported by both outlets.

The Numbers So Far

By Day 24, the film's India gross had reached Rs 47.33 crore, with an India net of Rs 40.13 crore, according to NewsX. The outlet also reports a worldwide gross of Rs 47.33 crore and notes that the film is close to the Rs 50 crore mark. The Times of India, reporting on Day 25, puts the India gross at Rs 53.43 crore and the India net at Rs 45.28 crore, after a single-day collection of Rs 5.15 crore across 6,587 shows – a 59.6% drop from the previous day, according to Sacnilk.

The day-wise figures published by The Times of India show Day 22 at Rs 6.25 crore, Day 23 at Rs 9.25 crore, and Day 24 at Rs 12.75 crore – the latter being the film's highest single-day collection, as noted by NewsX. Week-wise, the totals are Rs 1.08 crore (Week 1), Rs 0.4 crore (Week 2), Rs 10.40 crore (Week 3), and Rs 45.28 crore cumulative by Day 25, per The Times of India.

A Low Budget, High Returns

What makes this run particularly notable is the film's cost. NewsX reports a production budget of approximately Rs 1.8 crore to Rs 2 crore, while The Times of India cites a figure of Rs 1.75 to 2 crore. Against that backdrop, the film's earnings have made it, in the words of The Times of India, "one of the most profitable films of India."

Why Did It Catch On?

Both outlets attribute the film's late success primarily to word-of-mouth. The Times of India states that "growing positive word-of-mouth on social media helped bring more audiences to theatres." NewsX similarly observes that "word-of-mouth marketing is the driving force behind the late success of the film," contrasting it with star-driven releases where audience expectations are set in advance.

The film's subject matter may also be a factor. 'Hanuman Ansh' draws from the spiritual tradition of Neem Karoli Baba, a revered figure whose teachings have influenced many, including tech entrepreneurs and spiritual seekers. The official synopsis, as quoted by The Times of India, reads: "A grieving boy seeks God to meet his departed mother, and in finding the divine, learns to serve humanity with miracles of love, food and silent blessings, becoming Hanuman Ansh, Neem Karoli Baba."

The film's journey from a Rs 10 lakh opening to a Rs 47 crore gross in under a month, with collections still climbing, stands as one of the more unexpected box office stories of the year.