IPO opens with ₹459.72 crore target

The initial public offering (IPO) of Deepa Jewellers, a Telangana-based B2B designer, processor and supplier of hallmarked gold jewellery, opens for subscription on September 1. The issue closes on September 3, giving investors a three-day window to place bids.

The company has fixed a price band of ₹168-177 per share. The lot size is 84 shares, making the minimum investment for an individual investor ₹14,868 at the upper end of the price band, as reported by CNBC TV18 and The Economic Times.

Deepa Jewellers aims to raise a total of ₹459.72 crore through a combination of a fresh issue and an offer for sale (OFS). The fresh issue component is worth ₹250 crore, while the OFS comprises over 1.18 crore shares offered by promoter Ashish Agarwal and his wife, Seema Agarwal, raising the remaining ₹209.72 crore, according to both outlets.

Grey market premium and valuation

The issue is commanding a 31% premium in the grey market, with the grey market premium (GMP) at ₹55 over the upper price band of ₹177, as reported by The Economic Times. At this GMP, the estimated listing price would be around ₹232 per share.

The Economic Times reported that the IPO's P/E multiple, based on diluted FY26 earnings, stands at 13.15 times at the floor price and 13.85 times at the cap price. This is notably lower than the FY26 industry peer average P/E of 23.92 times, suggesting a comparatively lower valuation than peers. The company has also reported a three-year weighted average Return on Net Worth (RoNW) of 45.26%.

CNBC TV18 reported that at the upper end of the price band at ₹177 per share, the IPO is valued at a FY26 price-to-earnings (P/E) multiple of 16.2 times, based on post-issue capital.

Company profile and expansion plans

Deepa Jewellers is a Hyderabad-based B2B jewellery company specialising in the design and wholesale supply of traditional and machine-crafted gold jewellery to regional retailers and prominent jewellery chains, according to SBI Securities as cited by CNBC TV18. The company was established in 2016 and operates in Telangana, Karnataka, Tamil Nadu, and Kerala, as per CNBC TV18. The Economic Times added that the company has a presence across 13 states and one Union Territory, serving 373 customers.

To support future growth, Deepa Jewellers is setting up an in-house manufacturing facility spanning 6,696 square feet in Hyderabad. According to SBI Securities, the facility is expected to help expand EBITDA margins, reduce lead times, and improve gold recovery efficiency. The company also follows a structured hedging framework to mitigate gold price volatility and protect margins.

Of the total fresh issue proceeds, ₹215 crore will be allocated towards working capital requirements, including inventory expansion, as reported by both CNBC TV18 and The Economic Times.

Brokerage recommendation

Brokerage firm SBI Securities has recommended investors subscribe to the issue for the long term, citing the company's strong financial growth, expansion plans, and margin-improvement potential, as reported by CNBC TV18.

SBI Securities noted that the company's revenue, EBITDA, and profit after tax grew at a compound annual growth rate (CAGR) of 37.1%, 102.3%, and 107.5%, respectively, between FY24 and FY26.

Issue mechanics and listing schedule

Emkay Global Financial Services Ltd. is the book-running lead manager for the issue, while Bigshare Services Pvt. Ltd. has been appointed as the registrar, according to The Economic Times. CNBC TV18 reported that Motilal Oswal Finvest and Leela Capital are also book-running lead managers.

Share allotment is expected to be finalised on September 4, with shares tentatively scheduled to list on both the BSE and NSE on September 8, as per The Economic Times. CNBC TV18 also reported that the equity shares are proposed to list on BSE and NSE on September 8.

On August 31, Deepa Jewellers raised ₹137.91 crore from 14 anchor investors ahead of the IPO opening, according to CNBC TV18. These anchor investors included Nomura Singapore, Citigroup, and individuals Ashish Agarwal and Seema Agarwal, as reported by the same outlet.

Investors can bid for a minimum of 84 equity shares, with subsequent bids in multiples of 84 shares. The minimum investment at the upper price band is ₹14,868, excluding applicable charges.