Lead
The alumni association of Pai Chai High School in Seoul has formally requested that the Korea Baseball Softball Association (KBSA) reconsider its six-month suspension of the school's baseball team, imposed after players directed insensitive trash talk at opponents during a national tournament.
In a statement read by association president Kim Dong-yeon at the KBSA headquarters in Seoul on Friday, the alumni asked the governing body to show leniency, according to Yonhap News.
Coverage Comparison
Yonhap News reported that the suspension, handed down on July 1, came after Pai Chai players mocked Gwangju Jeil High School during their first-round game at the Cheongryonggi National High School Baseball Championship on Monday. The tournament is described as the country's oldest and biggest high school baseball event.
Some Pai Chai players were heard yelling toward the Gwangju Jeil dugout, "Let's go to Starbucks!" and "Tank Day!" — phrases that referenced a controversial Starbucks Korea promotion from May 18, the anniversary of the Gwangju pro-democracy uprising.
According to Yonhap, the Starbucks campaign offered discounts on "Tank" tumbler sets with the phrase, "Put it on the table with a sound of 'Tak!'" The promotion was widely criticized for mocking the democratization movement, as the word "tank" evoked memories of the military's violent suppression of pro-democracy demonstrators during the Gwangju uprising. The word "tak" also drew criticism for reminding some people of student activist Park Jong-cheol, whose death under police torture in 1987 became a symbol of South Korea's democratization movement.
Key Claims
- Pai Chai High School's baseball team was suspended for six months by the KBSA.
- The suspension stemmed from players' trash talk that mocked Gwangju Jeil High School, referencing a controversial Starbucks Korea promotion.
- The Starbucks promotion was criticized for mocking the Gwangju pro-democracy uprising.
- The alumni association has pleaded for leniency.
- The team's remaining games in the tournament will be forfeited.
- The suspension may affect Pai Chai seniors' chances in the upcoming draft.
- Shinsegae Group Chairman Chung Yong-jin apologized for the ill-advised Starbucks campaign, and Starbucks Korea CEO Son Jung-hyun was dismissed.
Context
The six-month ban took effect immediately, meaning Pai Chai's remaining games at the Cheongryonggi tournament will be forfeited. Yonhap reported that the suspension could also hurt the draft prospects of the team's senior players, as they will be unable to compete during the ban period.
The alumni association's plea for leniency comes as the team faces the consequences of the incident, which Yonhap described as crossing the line in competitive trash talk.