As the August bank holiday approaches, Aldi is inviting shoppers to enter a competition for a chance to win £100 towards a summer feast. The promotion, featured by Birmingham Live, Cambridge Evening News, Cheshire Live, and Surrey Advertiser, positions the supermarket as a one-stop destination for gatherings, citing its recent recognition as Which? Cheapest Supermarket every month so far in 2026.

Competition Details

To enter, participants must complete an online entry form, with the competition closing at 11:59pm on Sunday, 20th September 2026. The prize is £100, intended to help cover the cost of a summer spread.

Featured Products

Aldi’s promotion highlights several items for the occasion. For the main course, the supermarket points to its Good Housekeeping-approved Minted Lamb Kebabs (£3.49 for 360g), Specially Selected Wagyu Smash Burgers (£3.99 for 340g), which were named Best Burger in the Good Food Summer Taste Awards, and Specially Selected Pork Sausages (£2.29 for 400g), which have received a Which? Best Buy.

For sides, the retailer suggests Specially Selected Coleslaw (£1.29 for 300g) and Specially Selected Caesar Potato Salad (£1.59 for 250g), alongside Bramwells Peri Peri Mayo (89p for 250g).

To accompany the meal, Aldi introduces its new Piemonte Brachetto Spumante DOC (£5.69 for 75cl), described as a lightly sparkling Italian red aperitif, suitable for relaxed al fresco dining.

Context

Aldi’s promotion comes as the supermarket continues to tout its value credentials, having been named Which? Cheapest Supermarket for every month so far in 2026 according to the promotional material. The competition and product highlights were featured across multiple regional news outlets.